Releases Schedule of Events Throughout NYC

 APRIL 16-22


CheeseWeek 2018 has released a schedule of events to celebrate all things Cheese the week of April 16th – 22nd.


All of the events are open to consumers and provide an opportunity to explore cheese while tasting a variety of offerings from extraordinary producers. 2018 marks the second year of the event in NYC.  CHEESE Week is the brainchild of Jean-François Hesse who created the first event in Paris in 2016.




Some “Maîtres Cuisiniers de France” chefs and their restaurants have already agreed to take part in CHEESEWEEK.


Some of the special events being hosted throughout the city include:


Bloomingdale’s, 59th Street and Lexington Ave

This is your chance to experience the newly redone 8th floor Home Store which will be dedicated to all things Cheese Week 2018!


Chef Demos:

Tuesday April 17th from 12pm to 2pm: Jean-Louis Dumonet – Dumonet (315 Smith Street, Brooklyn, NY 11231)

Thursday April 19th from 12pm to 2pm: Peter Betz – Intercontinental New York  Barclay Hotel

Thursday April 19th from 5pm to 7pm: Hervé Malivert - International Culinary Center (462 Broadway New York, NY 10013)

Friday April 20th from 12pm to 2pm: Sébastien Pourrat – Cocotte (110 Thompson Street New York, NY 10012)

Friday April 20th from 5pm to 7pm: Claude Godard – Madison Bistro (238 Madison Avenue, New York, NY 10016)

Saturday April 21st from 12pm to 2pm: Marc Bauer - International Culinary Center  (462 Broadway New York, NY 10013)

Saturday April 21st from 5pm to 7pm: David Lubell – Rouge Tomate (126 W 18th St, New York, NY 10011)

Sunday April 22nd from 12pm to 2pm: Collin Wagner


Bloomingdale’s Fromage Fete

April 21

Noon – 7 pm

Say Cheese! Join us for a fete that you will long remember. Cheese, Wine and Spirit pairings will get everyone in the mood to Celebrate Cheese!


Dean & Deluca (560 Broadway, NYC)

Cheese Tastings throughout the week – times and days to be announced.


French Cheese Board

April 20 - 6:30 pm to 8 pm

Class is in Session!  Join Christel Vibrac for a tasting of Cheeses from Fromagerie Henri Hutin

This class includes tastings of  Triple crème Belletoile, Brie Couronne Black Pepper, Brie Couronne Chives, Belletoile Garlic & Herbs, Belletoile Horseradish and Belletoile Original.

Sign up  at


Intercontinental New York Barclay Hotel

April 16 - 22

Waiter Why Is The Olive On The Plate and Not in My Cocktail ?

At the famed New York Barclay Hotel, the bar chef and chef have worked together to create a specialty cocktail Barclay Bees Knees to be served throughout CHEESE Week at the Gin Parlour.

The special cocktail accompaniment is a stuffed olive that features Emmi Kaltbatch Gruyere and Fennel Pollen Sausage.

Barclay Bees Knees: Beefeater Gin, Smoked Rooftop Honey, Fresh Lemon Juice. $18


Le District (225 Liberty Street)

April 16 - 22

The Charcuterie station will feature a special Four Cheese Fromage plate for purchase daily paired with  special selected wines by the glass, offered at a special price throughout the week.


Murray’s Cheese

April 16 – 22

Demonstrations Daily - 3 :00 pm to 6 pm

The Murray’s Cheese locations at 254 Bleecker Street and Grand Central Terminal will host demonstrations daily.

Murray’s Cheese Bar on Bleecker will offer customers wine and French cheese pairing options as specials in addition their regular menu.


April 19 - 6:30 to 8 pm

‘Vive les Fromages’ a special class highlighting all of the wine, cheese and spirits sponsors will be held at the Bleecker Street location.

This class is $85 per person and reservations can be made on


Zabar’s (2245 Broadway at 80th Street)

April 16 – 22

Demonstrations Daily - 3 pm to 6 pm:


April 18th : Join Savencia Cheese USA for a tasting of Cheeses which included Montagnard, St Agur, St Andre, Ile de France Brie, Esquirrou (Ossau Iraty), Severac.


April 20th - 1 pm - 3 pm : Join Christel Vibrac for a tasting of Cheeses from Fromagerie Henri Hutin which included Triple crème Belletoile, Brie Couronne Black Pepper, Brie Couronne Chives, Belletoile Garlic & Herbs, Belletoile Horseradish and Belletoile Original.







Program Expands with Tastings, Events and Classes


PARIS, FRANCE, MARCH 12 - Cheese Week 2018, conceived two years ago by Jean-François Hesse and produced by Transversal FR has released the schedule of events planned for NYC to fete all things Cheese. “This marks the second year of Cheese Week in the U.S. and it’s exciting to see how quickly the event has grown. We truly have something for everyone” said Jean Francois Hesse, CEO Transversal. This year’s sponsors include major retailers, wine and spirit purveyors, cheese shops and cheese producers in addition to restaurants and hotels. Cheese Week takes place in Paris and NYC and in 2019, Hesse expects to expand to additional global markets.


This year’s activities include everything from Cheese Classes to tastings at hot spots throughout NYC including Bloomingdale’s, Dean & Deluca,  the French Cheese Board, Zabar’s, Murray’s Cheese  and even the  Intercontinental New York Barclay Hotel.  “Cheese is one food that brings people together, a common denominator that is enjoyed by everyone, every day.  The response from attendees at Cheese Week events has been so encouraging and we’ve been able to grow this event because of our sponsors,” said Hesse.


Highlights include: Demos, tastings and a party to remember at Bloomingdale’s newly remodeled Home Floor in the flagship store on Lexington Ave in NYC, a specialty cocktail at the Intercontinental New York Barclay Hotel, Classes at both Murray’s Cheese and the French Cheese Board, Tastings of Wines and Spirits with selected Cheese Pairings at Murray’s Cheese, events at Le District on Liberty Street and tastings at Zabar’s.


For a full schedule of activities visit:


Partners of Cheese Week 2018 include Bloomingdale’s, Dean & Deluca, French Cheese Board, Intercontinental New York Barclay Hotel, Murray’s Cheese, Zabar’s


Cheese Sponsors: Lactalis USA, Savencia USA, La Fromagerie Henri Hutin and Emmi


Wine & Spirit Sponsors: Domaines Barons de Rothschild, Champagne Vollereaux, Champagne Franck Bonville, Haus Alpenz and Guillotine Vodka





Jean-François Hesse

Phone: +33  (0)1 41 49 06 10


Alice Loubaton

001 917 861 90 48

Sponsorships available | For more information: